Due to a decree by the Italian Prime Minister, the exhibition in Italy has been cancelled until April 6.
At an early stage, each exhibition decided to cancel the event and all have been preparing for the digital show.
Micam, which started yesterday, has over 100 brands participating with new attempts and proposals.
Of course, there are also online business meetings through b2b, which has become a familiar way of doing business in Italy, and seminars are also held online.
The coronavirus has completely changed the way we do business, and while everyone is confused, we are making steady progress one step at a time.
In a way, it may be a good opportunity to reform yourself and your company.